BAFTA Kids Vote
Every year the BAFTA awards judges meet in London to recognise the best players in the entertainment industry. Amongst the many categories is the people’s vote.
The Task
Create a microsite which shows off the nominations for 2009 Disney properties and directed them to the BAFTA Kids site to place their votes.
Target audience
* Kids 5 – 9 yrs
* Fans of Disney’s branded productions
* Viewers of Disney Channel programming
Results:
Disney wins 3 out of 4 BAFTA awards for Hannah Montana (best TV & Film) and Club Penguin for the best web site of the year.
Voting and interest generated around the site exceeded all expectations and proved to be a popular tool for fans and viewers to make their feelings known.
For more information, please call Aaron Lowe us on +44 (0) 1273 763 500 or email: aaron.lowe@e-bloc.co.uk